tag:blogger.com,1999:blog-11279250.post4477416227214506586..comments2024-02-13T01:35:29.765-06:00Comments on MultiCultClassics: 13716: HP Celebrates Father’s Day…?HighJivehttp://www.blogger.com/profile/11372784671087002387noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-11279250.post-46639932027699847792017-06-22T01:47:06.282-05:002017-06-22T01:47:06.282-05:00Here's your proof.
http://adage.com/article/p...Here's your proof. <br />http://adage.com/article/print-edition/brazil-sweden-u-s-agencies/309351/<br /><br />Check the quote from 3% 's Kat Gordon at the bottom of the page. <br /><br />If white agency leaders are insisting that Brazilians on visas are Latinx, & really can't tell the difference or understand what that means, then the next trend after hiring white women ECD's will be hiring a flood of Nigerians on visas and asking the NAACP for an award for finally improving the number of African-Americans in the ad industry. Dammmmmmnnoreply@blogger.comtag:blogger.com,1999:blog-11279250.post-63349473517216321392017-06-19T16:37:43.027-05:002017-06-19T16:37:43.027-05:00HP's CMO still has his Emperor's New Diver...HP's CMO still has his Emperor's New Diversity Clothes on. <br /><br />The first time around, Antonio Lucio funneled all the work for a Black-fronted ad campaign to a white team. He made sure white ad professionals and white females in particular were well represented and called all the creative shots in the paid positions, that Black talent was only in front of the screen in roles where they called no shots, yet tooted his diversity horn anyway. <br /><br />This time around? <br /><br />http://creativity-online.com/work/hp-dads--daughters/51989<br /><br />"HP is also monitoring the pledges Lucio asked HP's agencies to make to include more women and minorities in management positions. He noted that a female director, Jillian Martin, shot "Dads and Daughters" and that it was created by a Brazilian copywriter, Adriana Leite, at Fred & Farid, the agency behind "Reinvent Mindsets.""<br /><br />Same damn thing. Look at the credits. White females win again. Except this time, he's now insisting that a foreign Brazilian copywriter on an HB1 visa (who would incidentally still be considered a white female in Brazil) is a stand-in for black or brown minorities. <br /><br />He's doing the same thing that all ad agency holding company executives and foreign CMOs do. He's hiring on, promoting our touting foreign visa holders in lieu of US minorities, pretending their experiences and the access issues they face are totally equivalent. <br /><br />End result? White women are the only ones getting ahead with these so-called diversity initiatives in advertising, just like they always have.<br />HPypocriticalnoreply@blogger.com