tag:blogger.com,1999:blog-11279250.post8599583925611742284..comments2024-02-13T01:35:29.765-06:00Comments on MultiCultClassics: 9061: The Richards Group Responds.HighJivehttp://www.blogger.com/profile/11372784671087002387noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-11279250.post-80972526158942257192011-07-27T00:12:19.702-05:002011-07-27T00:12:19.702-05:00In house Multicultural experts? Are they serious?!...In house Multicultural experts? Are they serious?!?!Simone Prattnoreply@blogger.comtag:blogger.com,1999:blog-11279250.post-42144360909964118022011-07-24T06:52:21.199-05:002011-07-24T06:52:21.199-05:00This is exactly the nonsense talking-head response...This is exactly the nonsense talking-head response that most executives take to justify their cluelessness and proport damage control to their firms faux-pas "let's blame the folks who work for us so that perhaps we'll be able to explain away our insensitivity and ignorance to what actually offends people". What the advertising agency executives don't recognize is that while they're doing this to prevent so-called damage to their brand and that of their clients, hoards of consumers are discussing the brand message YES, but also recalling how to avoid buying the product as a result of this type of ignorance and cluelessness. I only wish that their competitors would see this opportunity as a brand-awareness movement and speak back to those very offended consumers as how THEIR product will not only out-perform the offender but also do something much more important "communicate without ignorance or offensiveness".happyfeelinhttps://www.blogger.com/profile/12848297285635982529noreply@blogger.com