Saturday, December 02, 2006

Essay 1389


Whatchu talkin’ ‘bout, epidermis? Jergens and Vaseline both present copy referencing the voice of skin in advertising targeting Black women. Vaseline even launched a Web site celebrating skin — although it’s a bit odd that almost all of the depicted women are Black. Visit skinvoice.com for the dermatological download.

1 comment:

  1. personally, the ads do nothing for me. but the jergens product with shea butter really delivers. hey, if you have to 'ash'...

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