Thursday, May 13, 2010

7660: P&G Presents A New Garbage Idea.


Advertising Age reported Procter & Gamble unveiled its Supplier Environmental Sustainability Scorecard, and the mega-advertiser intends to force advertising agencies to reveal how green they are. Gee, wonder if this initiative will be as successful as P&G’s efforts to influence agencies’ commitment to supplier diversity. Procter & Gamble should force agencies to reveal how White they are. Call it the Supplier Exclusivity Scorecard.

It’s pretty sad that P&G would penalize an agency for its recycling practices, yet essentially green-light its racist practices. Yo, Procter & Gamble, your agency partners are Whiter than a garment washed in Tide with Bleach.

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