Friday, June 17, 2016

13225: Stereotypical Animal Magnetism.

Not sure what inspired the voiceover in this Lowe’s commercialAnnie the Chicken Queen, Pine Sol Lady, Honey Bunches of Oats’ Diana or the Summer’s Eve Talking Vagina…?

2 comments:

  1. Add little white girls to the list of people in line whose issues will be addressed before American minorities in advertising.

    http://www.businesswire.com/news/home/20160616005885/en/Truth-ANA-Alliance-Family-Entertainment-Launches-SeeHer

    Funny how they're able to come up with specific bullet points to make sure gender issues are addressed, but can only come up with vague "promoting a commitment to diversity" with ethnic diversity issues have been raised FOR THE LAST FEW DECADES.

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  2. Anonymous6:48 PM

    It's more of the Total Market bullshit approach. Agency crams random brown people into acting roles here and tehre, especially loves them some ambiguously ethnic ones, puts a Black voiceover over the top and gives themselves an ADCOLOR Award.

    Don't scratch the surface and look for anyone of color on the account though.

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