MultiCultClassics presents the Sins of Synergy…
Olay goes off the deep end with its body wash, segregating the messages by product flavor — crème ribbons for the mass market and body butter ribbons for Blacks. The images are kinda striking; but the Black woman is so heavily retouched, she almost looks like an illustration.
Hey at least they recognised that Blacks have ashy skin so we need the more heavy duty "body butter" while Whites get the "crème".
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