Essay 1254

One more comment responding to the latest Marc Brownstein perspective presented in Essay 1245…

> Dear Marc -- I am a Jamaican female marketing professional working on the agency side. And I am marketing grad of Temple University. There are students of color at great colleges like Temple and also HBCUs who majored in marketing, communications, etc., and who want to work in advertising (general market, multicultural and otherwise). However, when we start knocking on those doors, we are offered admin positions and not promoted. I graduated in 1993 and even with a referral from a professor who worked at Ketchum, wasn’t admitted into account management training programs at BBDO, Ogilvy or any others. Individuals with art history degrees were accepted into these programs. Thank God for multicultural agencies, otherwise people of color (Black/Hispanic/Asian/Native American/etc.) might not get opportunities to get into the marketing industry. I also applaud Verizon, McDonald’s and Coca-Cola for diversifying their marketing ranks, so that we younger professionals can see that marketing is a viable profession and we can succeed at it. Marc, if you need someone to speak at schools in Philly, I would be more than happy to come on down from NYC to help out. Talented and skilled minorities are out there, and we want the same opportunities afforded to Whites within this industry and throughout the disciplines — acct management, interactive, media, creative, production, exec management. All the best with your efforts — JAMAICA ESTATES, NY