Friday, July 27, 2007

Essay 4233


How many times has this tired concept been used? The responsible copywriter and art director should have their creative licenses revoked.

[MultiCultClassics often critiques questionable work created by multicultural advertising agencies. But the truth is, in terms of volume, percentages and any other measuring standard, the majority of lousy ideas are produced by White agencies. In the spirit of inclusion, this week MultiCultClassics spotlights some White ad trash.]

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