Thursday, October 30, 2008

6105: Nielsen Seeks Creative Advertising Help.


This actual job listing shows Nielsen is seeking a Global Creative Director. It would be mucho ironic if the company hired a Latino for the position.

Global Creative Director

About the Job
The Nielsen Company is a global information and media company with leading market positions and recognized brands in marketing information (ACNielsen), media information (Nielsen Media Research), trade shows and business publications (Billboard, The Hollywood Reporter, Adweek). The privately held company is active in more than 100 countries, with headquarters in Haarlem, the Netherlands, and New York, USA. For more information, please visit www.nielsen.com

Superior creative portfolio and 10 plus years experience in all aspects of trade marketing (both on and offline) copywriting and art direction

Capacity to develop vast range of creative, user-centered advertising experiences (direct mail, email, print, online, sales collateral, etc.)

Solid understanding of stated global business objectives, time management, and budget supervision.

Transparent, collaborative, and effective leadership style as well as the desire to mentor, inspire, and develop others.

Exceptional written, verbal, listening, interpersonal, and client relationship skills.

Adept at gathering information, expertise, and advice from multiple sources and perspectives.

Proven ability to analyze needs, provide solutions/alternatives, anticipate and minimize impact of problems, and take responsibility for actions.

Demonstrated credibility from building teams, gaining respect, giving feedback, and following through on deliverables.

Knowledge of and interest in emerging technologies and digital platforms.

Job Requirements
Responsible for overall quality, innovation and global creative vision for The Nielsen Company

Leads the effort to translate global business strategies into design strategies, interactions, and visual solutions.

Direct the activities of a team of producers, designers, and copywriters - providing day-to-day supervision and overseeing development of projects.

Participates as a Creative team member in new-business development efforts.

Maintains consistency across global corporate touch points.

Manages all steps in the creative development process, including staffing projects effectively (using both internal and external agency resources), providing clear creative direction, giving timely and helpful coaching to improve creative, and producing all work cost effectively and on-schedule.

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