David Burn at AdPulp noted the awfulness of the campaign created for the 2010 ANA Annual Conference—once again subtitled: The Masters of Marketing. It says a lot when advertisers who self-designate themselves as marketing masters are incapable of creating decent advertising. Plus, most clients would have rejected the ad, whining that the reversed type is illegible and the photo is too abstract. Why is the guy peering into a telescope? Probably looking for minorities in his White ad agency.
90% of ad organizations have no meaning or purpose--not surprisingly their ads suck too!
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