Advertising Age presented an article titled, “Hats Off to These 10 Forward-Thinking Clients”—and two of the executives are Black! American Express CEO and Chairman Ken Chenault and former Kraft Foods Executive VP Ann Fudge were the sole minorities among the White people saluted by the trade journal. In fact, Ad Age went so far as to write that Fudge “is still probably the most important [Black] executive the advertising industry has ever seen.” It’s interesting that a list of top ten innovative clients can include two Blacks, yet such a diverse representation is never seen in collections of advertising agency superstars.
tokenism. They want to show, that the industry is innovative, but it really isnt.
ReplyDeleteThis what they said, "Let's get this out of the way: Ms. Fudge's time at the helm of Y&R was a hot Six Sigma mess."
There opening sentence is a major diss.
Next they give a inside racist joke.
" Focus instead on her tenure at Kraft , where she zipped up the ladder to Shake "N Bake and Kool-Aid." -- thats a inside racist joke.
So if her time at Y&R was a failure and Chicken & Kool-aid is her success. There basically saying look this is the best african americans have to offer, and even she is terrible.
They are not praising her, they are literally bashing her entire career/