They pushed really hard to diversify the awards shows in 2014.
But their database of 400 notable women in advertising, mostly creatives, only has 1 or 2 black women.
So the result was, lots more white women judges by default (double the number of women from the year before). Diversity problem solved, at least on paper.
Very Sad. Forget about the meaningless award shows. Lets take this down to the basic level of the agency or adworld as a whole. Your posts have been consistent on how whites have ruled & had dominion over advertising.
You cant really blame white folks for taking care of "their team". You have to look out for your own to preserve legacy , jobs and wealth and prosperity. They don't want outsiders , especially blacks on a jury for the clio awards.
For every advertising agency, theres a black diversity officer, or HR thats seeing all the hiring numbers of blacks within that agency. They attend the diversity fairs, meetings, shows and programs. They can see clearly whats going on. Are they speaking up? What exactly are they being hired to do? You should interview one of them for your next blog post. I would love to hear their feelings on the way things are and what exactly they are doing to fix the problem and improve the # of blacks hired at their agency.
“For every advertising agency, theres a black diversity officer” isn’t true.
At my last two agencies, we just had a fly by night consultant, even if their card said officer. Their job was mostly to act as a buffer against getting sued by Cyrus Mehri. So it looked like we had a black diversity expert to the outside world, and to our clients. But it was just some freelancer we shared with six or seven other ad agencies for a couple hours here and there.
They had no hiring power or authority. They’d just visit diversity fairs and diversity meetings and shows so the real decisions makers didn’t have to.
That's thanks to the http://5050initiative.org
ReplyDeleteThey pushed really hard to diversify the awards shows in 2014.
But their database of 400 notable women in advertising, mostly creatives, only has 1 or 2 black women.
So the result was, lots more white women judges by default (double the number of women from the year before). Diversity problem solved, at least on paper.
Very Sad. Forget about the meaningless award shows. Lets take this down to the basic level of the agency or adworld as a whole. Your posts have been consistent on how whites have ruled & had dominion over advertising.
ReplyDeleteYou cant really blame white folks for taking care of "their team". You have to look out for your own to preserve legacy , jobs and wealth and prosperity. They don't want outsiders , especially blacks on a jury for the clio awards.
For every advertising agency, theres a black diversity officer, or HR thats seeing all the hiring numbers of blacks within that agency. They attend the diversity fairs, meetings, shows and programs. They can see clearly whats going on. Are they speaking up? What exactly are they being hired to do? You should interview one of them for your next blog post. I would love to hear their feelings on the way things are and what exactly they are doing to fix the problem and improve the # of blacks hired at their agency.
“For every advertising agency, theres a black diversity officer” isn’t true.
ReplyDeleteAt my last two agencies, we just had a fly by night consultant, even if their card said officer. Their job was mostly to act as a buffer against getting sued by Cyrus Mehri. So it looked like we had a black diversity expert to the outside world, and to our clients. But it was just some freelancer we shared with six or seven other ad agencies for a couple hours here and there.
They had no hiring power or authority. They’d just visit diversity fairs and diversity meetings and shows so the real decisions makers didn’t have to.