Friday, August 30, 2024

16755: TGIF GM, IPG, MRM BS.

Advertising Age reported on the latest collateral damage from General Motors’ decision to ride with new White advertising agencies outside of the Detroit area.

 

Specifically, IPG is extending its pruning by cutting 123 employees from McCann Relationship Marketing in Birmingham, Michigan.

 

Guess MRM was unable to manage the relationship.

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