15154: The New Waste Of Time And Money In Adland.

19th century Philadelphia retailer John Wanamaker is attributed with having said, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”

 

21st century White advertising agency leaders say, “Half the money I spend on advertising diversity is wasted; the other half I spend on PR denying the systemic racism—or heat shields, tax-deductible donations to ADCOLOR® and Chief Diversity Officers.”