Extending the previous post, here’s promotional advertising for Mickey D’s platforms targeting Black consumers. While the fast feeder has apparently been consistent in producing multicultural marketing, one can’t help but wonder if the dedication is truly 24/7/365—and if the funding is positively golden versus crumbs.
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I remember actually being excited when this launched, because I thought for sure jobs were going to roll to the community. Instead, McDonald's fed the biggest and fattest morsels of work to a long list of white vendors, like a sea of white people for years and years, who were the ones given a red carpet to bring the "gritty" and "dark inner city" to life:
https://www.productionhub.com/press/50168/the-colonie-editor-bob-ackerman-cuts-pytkas-new-mcdonalds-spot
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