Is a minority agency responsible for this awful Toyota commercial? The spot presents all the cultural clichés: Soul Train, hip hop, gratuitous breakdancing, clumsy choreography and copy incorporating the word style. The only thing that’s all-new is the title on the end frame.
UPDATE: A blog visitor left a comment indicating the cliché-ridden commercial is the work of White agency Saatchi & Saatchi. Let’s hope Don Cornelius’ estate was paid for the blatant Soul Train rip-off.