5311: Color TV.

From The New York Times…

Like the Candidates, TV’s Political Pundits Show Signs of Diversity

By FELICIA R. LEE

The historic and long-running presidential campaigns of Senator Barack Obama and Senator Hillary Rodham Clinton have injected issues of race and gender into politics as never before. With campaign coverage center stage on the cable channels, producers and critics are again assessing the diversity among pundits, who talk (and talk) about things like Mr. Obama’s pastor, the Hispanic vote, Iraq and the economy.

Both MSNBC and CNN this election season have given new prominence to a handful of contributing commentators from varied backgrounds and perspectives: blacks, Hispanics and women. Whether such moves signal real progress in diversifying the punditocracy or merely reflect the needs of a particular news cycle is the question, some media experts say. The most prominent positions on television remain overwhelmingly with those who are white and male, and some critics note how striking that non-inclusion can seem during this election year.

“Whatever progress has been made with contributors and commentators as of late, the cable networks have a long way to go before they look like the American people,” said Karl Frisch, the spokesman for Media Matters for America, a liberal television watchdog group. He added that white men were the hosts of all the major Sunday morning talk shows, the major prime-time cable news programs and — except for Katie Couric, a relative newcomer — the network evening news broadcasts.

But incremental gains should not be dismissed even if more change is needed, said Pamela Newkirk, an associate professor of journalism at New York University and author of “Within the Veil: Black Journalists, White Media” (New York University Press, 2000).

Black commentators under 40 at CNN, like the journalist and radio host Roland S. Martin; Amy Holmes, a conservative strategist and a former senior speechwriter for Bill Frist, Republican of Tennessee, the former Senate majority leader; and Jamal Simmons, a Democratic strategist, Obama supporter and veteran press spokesman with international experience, have been “breakout stars” this election, Professor Newkirk said.

“They bring such a fresh perspective that we are unaccustomed to hearing in the mainstream media,” she said. “Hopefully, the value of having different perspectives will be appreciated beyond this historic campaign.”

The 2008 lineup at CNN also includes Alex Castellanos, a Cuban-born Republican strategist, and Leslie Sanchez, a Mexican-American Republican strategist who has also appeared on Fox News.

[Read the full story here.]