Wednesday, April 30, 2008
5412: Broad Imagery.
Ad Broad points out 6 things to avoid when doing ads for boomers. Madison Avenue perpetuates stereotypes with clichéd imagery when targeting specific audiences? Imagine that. Also, might add overuse of Motown music to the list—or in lieu of Motown, Louis Armstrong singing, “What A Wonderful World.”
Labels:
ad broad,
baby boomers,
stereotypes
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