Adfreak reported Bic celebrated National Women’s Day in South Africa and wound up offending the audience with the message depicted above. It’s not the first time the pen maker has displayed cultural cluelessness or failed to woo women. Below is Bic’s Black-targeted message for National Women’s Day.
1 comment:
Why can't we have nice things?
Finally get a good quality photo of a black female professional
And it's gotta be over stupid copy like that.
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