MediaPost recently reported Havas Creative Network—an oxymoron, for sure—created new and expanded roles for White people.
The spotlighted executives were not blood relatives of the Bolloré clan, so the appointments arguably show progress—emphasis and eyeroll on progress.
Havas Creative Network Taps Former UM CEO DeMiero For New Senior Role
By Steve McClellan
Havas Creative Network today announced the appointment of industry veteran Joe DeMiero as its Chief Client and Business Officer for North America, a new role at the firm.
DeMiero was US CEO at Interpublic media agency UM for two years (2022-23). He joins Havas from Sam’s Club, where he was vice president, marketing.
Separately, Maggie Connors has been upped to North America CMO, overseeing marketing and prospecting strategy, brand storytelling, industry events and partner experiences. The role is new for the region and previously Connors was global marketing and brands officer.
And Pat Thistlethwaite has been promoted to North America Chief Growth & Experience Officer, overseeing “the full North America pitch operation” the firm stated. It’s an expanded role for Thistlethwaite, who previously was global CX officer, Havas CX.
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