Saturday, January 26, 2008
5032: Steve Biegel, Ninja Assassin.
Adweek.com reported on Friday—along with a hardcore Biegel fan—that a judge nixed the Dentsu motion for a summary judgment, allowing the infamous lawsuit to proceed.
Does this mean Steve Biegel struck like a stealthy ninja to seriously wound his evil Japanese nemesis? Has Biegel Ninja aggressively seized the offensive? Will he now move in to deliver the final death blow?
Um, doubt it.
In the end, the judge’s action may actually prolong Biegel’s agony. The man will likely spend many months and major money to inevitably be told his case sucks.
According to Adweek, “Dentsu in court papers claimed Biegel signed a form when he was hired acknowledging the company’s policy against sexual harassment and only complained about alleged harassment one-and-a-half years after the incidents occurred.” Biegel apparently “does not recall” being schooled on Dentsu’s policy. Plus, he’s supposedly clueless about having received the company rulebook.
Yeah, right. A Madison Avenue veteran forgot his agency’s basic policies and procedures. And he didn’t even think to look for them while responding to sexual harassment and anti-Semitic discrimination. Did Biegel join the business yesterday? Was the ex-creative director ever in a managerial or hiring role? No way should a senior-level agency executive be so ignorant. If he was, well, maybe he deserved to be terminated.
Biegel’s starting to resemble Bill Clinton: “I did not have sexual relations with that Prague prostitute.”
Of course, Biegel still has to prove his charges. He’s presented nothing solid so far. Perhaps he’s holding it all back for the grand showdown.
Um, doubt it.
Sorry, Biegel fan. The judge’s decision does not translate to confirmation that your hero has a legitimate case. In fact, we’ll bet the man ultimately slinks off in silence like a ninja—after experiencing zero success battling Dentsu and its legal team.