Monday, September 05, 2011

9262: Adweek Print Edition Is A Hard Sell.


Not sure why Adweek insists on posting Trending Topics, whereby geeky editors preview the upcoming print edition. Watching a shaky video featuring a “talking headitor” pointing at magazine spread layouts is about as interesting as, well, reading the print edition of Adweek. Guess the promos hyping “Irreverent and thoughtful takes on the media, led by Editorial Director Michael Wolff” aren’t driving subscriptions.


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