Adweek has been publishing content under “Beyond the Pledge”—presenting promotional pap on equity, diversity and inclusion. It’s funny how various sources have adopted different acronyms for such heat shield initiatives. DE&I appears to be the most popular. No one has yet gone with DIE, as it has too many negative—albeit accurate—connotations. Adweek is utilizing EDI, which is also unintentionally appropriate, as these efforts display a high level of erectile dysfunction—or impotence, for sure.
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