President Donald J. Trump’s antics continue to mirror Adland—right down to the handling of Black History Month.
Trump issued a proclamation (depicted above) recognizing February 2025 as National Black History Month. To date, he has not taken any intentional actions to honor the event. Indeed, Trump’s attacks on DEI arguably counter the official rhetoric.
This behavior is typical of White advertising agencies, where BHM enthusiasm is proclaimed, yet not demonstrated with deliberate initiative. There is no walk to justify and/or support the talk.
Trump and his sycophantic cronies position themselves as disruptors of the political status quo. The performative proclamations, however, perpetuate White supremacy and systemic racism—it’s all business as usual.
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