Sunday, March 17, 2013

11055: Fast Food Fat Cat Speaks Out.

From The Huffington Post…

Healthy Food ‘Not Our Personality,’ Says Fast Food CEO

The Huffington Post

Fast food can have a lot of calories and one CEO isn’t afraid to keep in that way.

Andy Puzder, the CEO of CKE Restaurants which owns Carl’s Jr. and Hardee’s, told The Los Angeles Times that he isn’t interested in making his menus healthier. Selling 20 times more bacon cheeseburgers with 740 calories than barbecue chicken sandwiches with 390 calories, Puzder plans to continue to provide the foods that his customers want most.

“It’s not our personality and it won’t become our personality,” Puzder told The Los Angeles Times when asked about the healthy food craze. “All of our products are indulgent, decadent.”

Despite the obesity problem plaguing the entire country, Puzder has remained firm that it is not the fast food industry’s place to tell people what they can and cannot eat.

“We’re not the food police,” he said in an interview with the New Zealand Herald.

The CEO’s stance runs contrary to the direction that a majority of the fast food industry seems to be taking. In July, McDonald’s released its “Favorites Under 400 Calories” menu and more recently the fast food chain came out with a yolk-free version of its Egg McMuffin with 50 fewer calories than the original.

Burger King has also attempted to spruce up its menu with items it claims are more healthy like salads and smoothies.

Despite these efforts, customers should remain wary. A 2012 study found that while fast food menu items have grown to include items like yogurt parfaits and salads, the average number of calories in each item hasn’t decreased significantly.

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