Sunday, July 29, 2007

Essay 4241


False reports in a MultiCultClassics Monologue…

• PepsiCo is taking heat for potentially misleading consumers about its top-selling Aquafina bottled water. Despite the label depicting a mountain, the product is actually drawn from public sources—that is, Aquafina is glorified tap water. A consumer group has been pressuring certain manufacturers to blatantly communicate their water does not come from mountain streams or exotic locales—also targeting Coca-Cola for its Dasani brand. PepsiCo will now re-label Aquafina. “If this helps clarify the fact that the water originates from public sources, then it’s a reasonable thing to do,” said a PepsiCo spokeswoman. “We don’t believe that consumers are confused about the source of Dasani water,” said a Coca-Cola spokeswoman. “The label clearly states that it is purified water.” Sounds like purified bullshit.

• Usher and his fiancée called off their wedding scheduled for yesterday. No comment on the reasons behind the cancelled event, which was slated to take place at music executive L.A. Reid’s Long Island mansion. It’s safe to guess they weren’t planning to serve Aquafina or Dasani at the nuptials.

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