This campaign for Third Shift Amber Lager from MillerCoors was created by Cavalry and The Heads of State. Not too sure about the concept, as it appears to be advocating that late-night workers should drink the brew—perhaps instead of energy drinks? Talk about an industrial accident waiting to happen.
1 comment:
Leave it to Cavalry to come up with a beer campaign that makes you feel tired, not thirsty.
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