The Wall Street Journal is relaunching its famed Creative Leaders Challenge, proclaiming “you have the unique opportunity to honor an influential member of the advertising community by nominating your own Creative Leader for the series.” Based on the website, the contest seems challenged to identify any non-White candidates. Females are in short supply too.
Scrolling through the list of past honorees reveals the stereotypical lineup of Old White Men, with rare sprinklings of White Women and International Non-Whites. Caroline Jones, formerly of Mingo-Jones Advertising, appears to be the sole Black person to win the contest (Jones took the prize in 1990).
Given the boom in Latino marketing, with shops recording unprecedented growth, you’d think the segment would merit at least one entrant. Don Coleman of GlobalHue managed to score victories in the two largest account moves this year—Wal-Mart and Verizon. A truly unique vote should be cast for Patricia Gatling of the New York City Commission on Human Rights for her work with Madison Avenue executives.
Click on the essay title above to learn more.
[Thanks to Bill Green at makethelogobigger.blogspot.com for spotting the contest.]
2 comments:
this is about as white a list as i've seen, short of, oh... the last GM shop I was at. There's even people on this list whom the only reason they got jobs is their connections. (as if the white skin privilege weren't enough.)
another great job from WSJ
Think it's bad now, just wait 'til Rupert takes over.
;-p
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