Sunday, July 15, 2012

10314: Taco Bell Fakes Authenticity.

Latinos hate Taco Bell, so the fast feeder compensated by hiring a Latina chef to cook its foodstuff. No Más!

1 comment:

Andrew G said...

I think this speaks to Caucasians more. A concern for many shoppers is a products authenticity, which is why if you're serving hispanic food, some people would want to know it was being served by someone with a hispanic background (otherwise it would be "inauthentic.")

Kinda wondering who they were targeting more here.