Sunday, June 09, 2013

11195: Heineken Voyages To New Areas.

The Voyage from Heineken travels in a slightly different direction than the last two spots in the campaign. Whereas the others featured heroes hooking up with exotic beauties in China and around the world, the latest commercial presents the main character in India. But there’s no overt sexuality here—and the guy is actually respectful towards the local ladies. Is Heineken showing sensitivity to the disturbing rape problem in the country? Hell, the man’s closest relationships are with a goat and elephant. Plus, he seems far more interested in Heineken than hotties.

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