Campaign published a pathetic piece—“The kings of La Croisette line up for advertising’s Olympics”—featuring the four leaders of the largest holding companies sharing their thoughts on Cannes. While Publicis Groupe CEO Maurice Lévy actually has legitimate history at the annual event, IPG CEO Michael Roth sounded like a travel agent. WPP CEO Sir Martin Sorrell gushed that nothing is as important as the quality of the work and Omnicom CEO John Wren gushed about Omnicom. Honestly, do these assholes believe for a second that anyone feels inspired to be working for them?
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