Adweek presented a new spot from BBDO New York for Pedigree that seeks to address racial issues while selling dog food. Hey, the White advertising agency should have integrated the infamous real-life story of an L.A. firefighter who filed a lawsuit after his colleagues served him spaghetti laced with dog food. But seriously, it’s outrageous that BBDO New York creates comic books and commercials to promote racial harmony while showing complete cultural cluelessness about fostering diversity in their own hallways. The place is full of dog shit.
1 comment:
Can someone point out the black decision makers working on this piece? Because all I'm seeing in the credits is a wall of white men from the US and New Zealand. #WhiteSaviorComplex
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