Showing posts with label hilton hotels. Show all posts
Showing posts with label hilton hotels. Show all posts

Saturday, February 10, 2018

14010: BHM 2018—Hilton.

This is actually an advertisement saluting the Ebony Power 100, but it’s running during BHM. Hilton declares, “There’s Always Room For Women of Power.” Unfortunately, the statement doesn’t hold true in the advertising industry, where there are only 100 Black women in executive positions.

Thursday, August 30, 2012

Sunday, March 11, 2012

9885: Hampton Checks In With Y&R.


Advertising Age reported Y&R New York won the Hampton Hotels account following a lengthy review. The Memphis, Tennessee-based client sent an Elvis impersonator to deliver the news to its new AOR. Former Hampton Hotels agency Draftfcb probably received a text reading, “Elvis and our account have left the building.”

Y&R, New York Named Lead Creative for Hampton Hotels

WPP Shop Will Handle Digital, Creative for Hilton’s Second Largest Brand

By Rupal Parekh

After losing the marquee brand in the Hilton Hotels portfolio just over a year ago, WPP’s Y&R is expanding its business with the hospitality giant. It has picked up lead creative duties for Hampton, Hilton’s second biggest nameplate, after a review.

Y&R lost the Hilton Hotels creative business to indie Cramer-Krasselt last January but it stayed on the roster doing work for the Waldorf-Astoria and Conrad brands, and was invited to pitch the Hampton business when it went into review last year.

Hampton declined to comment, but Jim Elliott, chief creative officer of Y&R, New York, said “it was a long pitch, but actually one of the most fun pitches I’ve ever worked on... we just connected with their personality from the get-go.”

To wit, Hampton, whose corporate headquarters are based in Memphis, Tenn., sent an Elvis impersonator to Y&R to deliver the good news of the account win.

The pitch was led by Judy Christa-Cathey, VP-Hampton brand marketing at Hilton Hotel Corp.

Hampton’s previous agency was Interpublic Group of Cos.’ DraftFCB, which had handled the business for nearly eight years. The agency had also handled creative duties for Homewood Suites, which was moved to Publicis Groupe’s Publicis, New York, this summer. DraftFCB did not participate in either review.

Hampton, which in many places is also still known as “Hampton Inn,” has more than 1,800 properties globally. Y&R, New York, will be the brand’s lead agency, tasked to handle creative and digital work, but sibling VML will also work with Hampton to provide digital support.

New work is slated to launch soon. Hilton spent nearly $30 million on domestic measured media in 2011, up from $26 million in 2010, according to Kantar.

Wednesday, May 04, 2011

8762: There Is No HHonor In The Big HHouse.


AOL News reported a Chinese Hilton Hotel executive convicted of connections to organized crime was sentenced to life in prison. Don’t expect to collect Hilton HHonors™ points for that stay.

Peng Zhimin, Chinese Hilton Hotel Executive, Gets Life In Prison For Organized Crime

By Rebecca Dolan

A top shareholder of the Hilton hotel in Chongqing, China was sentenced to life in prison Wednesday for his connections with organized crime.

Peng Zhimin was convicted of bribery, prostitution, intentional injury, assault and other charges relating to organized crime, Agence France Presse reports.

Peng headed the Qinglong Property Development Companu, which owned the Chongqing Hilton Hotel in southwestern China.

Last year, the hotel was closed as authorities investigated an alleged prostitution ring being run out of the hotel.

Peng was arrested last July and his charges are connected to that investigation. Thirty-one others tied to Peng’s ring were sentenced to various terms of several years to life in prison.

The Hilton Hotel Group was reportedly fully cooperating with authorities.

After the raid, the Hilton was forced to close for a week and was stripped of its fifth star. The incident also prompted China to speed up an overhaul of its hotel star rating system, reports USA TODAY.

Chongqing, a city of 30 million people, is known for being a haven for underworld criminals. A crackdown on organized crime has led to more than 3,300 detentions and hundreds of prosecutions.