Tuesday, August 23, 2011

9212: The Official Fool Of Chicago Baseball.


Check out this bullshit social media effort from bp, the official fuel of Chicago baseball (and a ball club would need an official fuel because…?). The lame site invites fans to leave notes on what makes baseball so special in the Windy City. MultiCultClassics submitted: Love it when sluggers go deep — which inspires memories of Deepwater Horizon.


9211: IPG Cooks The Books With Facebook…?


MultiCultClassics recently commented on IPG selling Facebook shares for $133 million. Missed the perspective on the event from Jim Edwards at BNET, who points out the sleaziness of it all. Go read the column.

9210: I Have A Monument.


From The New York Times…

A Dream Fulfilled, Martin Luther King Memorial Opens

By Sabrina Tavernise

WASHINGTON — Now we know: The arc of the moral universe is long, but it leads to a picturesque glade beside the Tidal Basin, with the Washington Monument providing sentry.

After more than two decades of planning, fund-raising and construction, the Martin Luther King Jr. National Memorial — a four-acre tract south of the Mall featuring a granite statue of Dr. King — has officially opened to the public.

The memorial will be formally dedicated on Sunday in a ceremony that is expected to draw perhaps a few hundred thousand people from around the country. But some of its earliest judges came on Monday, as hundreds of city residents and visitors stood in line for their turn to take a look.

“I wanted to be part of this history,” said William Wilson, a retired federal employee. “This is the architecture of progress.”

The dedication, which is to include remarks by President Obama, coincides with the 48th anniversary of the March on Washington and Dr. King’s “I Have a Dream” speech, delivered at the Lincoln Memorial.

The monument is the first on the Mall and its adjoining memorial parks to honor an African-American, said Harry E. Johnson Sr., the president of the foundation in charge of erecting it. That made it an emotional occasion for many who came to see it.

“This is important as a black American,” said Jerome McNeil, who was there on Monday taking photographs for his grandchildren. “It’s not just a statue, it’s a symbol of what we can do if we put our minds to it.”

In 1996, Congress authorized the memorial’s establishment, and Alpha Phi Alpha, an African-American fraternity, set up a foundation to accomplish that. A Chinese sculptor, Lei Yixin, was selected to create the 30-foot sculpture, and an architect, Ed Jackson Jr., designed the layout, which includes a bookstore, a wall with Dr. King’s quotations and nearly 200 cherry trees. The cost was $120 million, and organizers said they are still trying to raise the last $5 million.

The design gave form to a line from Dr. King’s “Dream” speech — “With this faith we will be able to hew out of the mountain of despair a stone of hope,” said Mr. Jackson. In the memorial, he noted, Dr. King is seen emerging from the stone of hope. The two towering mounds set slightly behind him, forming a sort of passageway to the statue, are mountains of despair.

Some visitors said they did not like the fact that Dr. King was facing the Jefferson Memorial, not the Lincoln Memorial, but Mr. McNeil said he did not mind.

“The only thing I don’t like is that I have to wait until 11 a.m. to get in,” he said.

During a press briefing on Monday, Mr. Johnson chose to emphasize Dr. King’s focus on poverty and justice, steering away from questions about race. It was more a gesture of hope, he said, than a tactic of avoiding an inevitably difficult conversation.

“We hope that in the next 100 years, that won’t be important,” he said, referring to race relations. He sought to emphasize universal themes. “What’s important is that you have food in your belly.”

For Mr. Wilson, race is still very much present, but he did not expect the monument to do much to change that.

“I don’t think this will resolve a lot of things,” he said. But, glancing up toward the statue of Dr. King, he added: “He definitely earned it.”

9209: Nick Ashford (1942-2011).


From The New York Times…

Nick Ashford, of Motown Writing Duo, Dies at 70

By Ben Sisario

Nick Ashford, who with Valerie Simpson, his songwriting partner and later wife, wrote some of Motown’s biggest hits, like “Ain’t No Mountain High Enough“ and “Ain’t Nothing Like the Real Thing,” and later recorded their own hits and toured as a duo, died Monday at a hospital in New York City. He was 70 and lived in Manhattan.

Mr. Ashford had throat cancer and was undergoing treatment, but the cause of his death was not immediately known. His death was announced by Liz Rosenberg, a friend who is a longtime music publicist.

One of the primary songwriting and producing teams of Motown, Ashford & Simpson specialized in romantic duets of the most dramatic kind, professing the power of true love and the comforts of sweet talk. In “Ain’t No Mountain High Enough,” from 1967, their first of several hits for Marvin Gaye and Tammi Terrell, lovers in close harmony proclaim their determination that “no wind, no rain, no winter’s cold, can stop me, baby,” but also make cuter promises: “If you’re ever in trouble, I’ll be there on the double.”

Gaye and Terrell also sang the duo’s songs “Your Precious Love,” “Ain’t Nothing Like the Real Thing” and “You’re All I Need to Get By.” Diana Ross sang their “Reach Out and Touch Somebody’s Hand,” and when she rerecorded “Ain’t No Mountain High Enough“ in 1970, it became the former Supreme’s first No. 1 hit as a solo artist.

“They had magic, and that’s what creates those wonderful hits, that magic,” Verdine White of Earth, Wind and Fire told The Associated Press after learning of his friend’s death. “Without those songs, those artists wouldn’t have been able to go to the next level.”

Nickolas Ashford was born in Fairfield, S.C., and raised in Willow Run, Mich., where his father, Calvin, was a construction worker. He got his musical start at Willow Run Baptist Church, singing and writing songs for the gospel choir. He briefly attended Eastern Michigan University, in Ypsilanti, before heading to New York, where he tried but failed to find success as a dancer.

In 1964, while homeless, Mr. Ashford went to White Rock Baptist Church in Harlem, where he met Ms. Simpson, a 17-year-old recent high school graduate who was studying music. They began writing songs together, selling the first bunch for $64. In 1966, after Ray Charles sang “Let’s Go Get Stoned,” a song Ashford & Simpson wrote with Joey Armstead, the duo signed on with Motown as staff writers and producers.

They wrote for virtually every major act on the label, including Gladys Knight and the Pips (“Didn’t You Know You’d Have to Cry Sometime”) and Smokey Robinson and the Miracles (“Who’s Gonna Take the Blame”).

While writing for Motown, Ashford & Simpson nursed a desire to perform, which Berry Gordy Jr., the founder and patriarch of the label, discouraged. They left the label in 1973 and married in 1974.

Ashford & Simpson’s initial collaborations sold poorly, but by the late ‘70s, songs like “Don’t Cost You Nothing,” “It Seems to Hang On” and “Found a Cure” became hits on the R&B charts. Their biggest hit as a solo act was “Solid,” which reached No. 12 on the pop chart and No. 1 on the R&B chart in 1984.

They also continued to write hits for other people. “I’m Every Woman“ was a hit for Chaka Khan in 1978, and later for Whitney Houston on the soundtrack to the 1992 film “The Bodyguard.” In 1996, they opened the Sugar Bar on West 72nd Street in Manhattan, where they often presided over open mic nights. Recently, they received a songwriting credit on Amy Winehouse’s song “Tears Dry on Their Own,” which contains a sample from “Ain’t No Mountain High Enough.”

Besides his wife, Mr. Ashford is survived by two daughters, Nicole and Asia; his brothers Paul, Albert and Frank; and his mother, Alice Ashford.

Ashford & Simpson toured throughout their career, their harmony and vocal interplay illustrating the passion of their lyrics and of their life together.

“When Ms. Simpson sits down at the piano and begins to sing in a bright pop-gospel voice, unchanged since the 1970s,” Stephen Holden of The New York Times wrote in a review in 2007, “she awakens the spirit and tosses it to Mr. Ashford, whose quirkier voice, with its airy falsetto, has gained in strength from the old days. Soon they are urging each other on. By the time their romantic relay winds to a close, both are sweating profusely, and the audience is delirious.”

Monday, August 22, 2011

Sunday, August 21, 2011

9204: Create Cross-Cultural Mentoring.


Advertising Age published a column on cross-generational mentorships, whereby coworkers of different age groups hook up to allegedly teach each other about 21st century life and the ad business. Sounds like a scheme hatched by Old White Guys to help them create the illusion that they’re still relevant—while also allowing them the opportunity to hook up in other ways with hot newbies. Worse yet, the piece was written by a talent recruiter, which puts a greater irrelevant spin on the perspective. Whatever.

Yet has anyone considered cross-cultural mentorships? And no, it’s not anything related to the cross-cultural con artistry hyped by places like Draftfcb. Rather, let’s connect culturally clueless White people with people of color. Ship Dan Wieden to Uniworld and Jeff Goodby to GlobalHue. Organize a Texas-based exchange program between Sanders\Wingo and The Richards Group. Hey, White ad people love minority internships. So let them experience one versus simply making meager monetary donations.


9203: The Rainbow Chicken Dance.


Yeah, it’s a year old, but the Rainbow Chicken Dance is still worth watching.



Saturday, August 20, 2011

9202: Whitewashing The NIVEA Controversy.


Lost amid all the hoopla surrounding the Re-Civilize Yourself controversy is the fact that in foreign markets, NIVEA sells skin-lightening products. The company will probably repurpose the ad for overseas audiences by whitening the head-tossing figure.


9201: Pun-Fried Curried Ad.


This ad was likely created by Chutney Swope.

Friday, August 19, 2011

9200: What Adpeople Really Don’t Want To Do.


The NIVEA fiasco inspired roving Advertising Age columnist Bob Garfield to propose a new enterprise called the You Probably Don’t Want To Do That Practice. Garfield explained:

I refer to the You Probably Don’t Want to Do That industry — the practice of protecting advertisers from incalculable damage to their brands because management is too a) buried in the creative bunker; b) buffaloed by their agencies; and/or c) dense to see the catastrophe gathering just above them. A nice part of my livelihood resides there, a fact that is happy for me but otherwise simply pitiful.

Not sure Garfield is best qualified to handle such a task. Sure, he’s got experience and familiarity with the ad game. But Garfield has occasionally demonstrated oversensitivity. He saw racist undertones when American Idol judge Randy Jackson hawked Oreos. And Garfield cried homophobia over a series of Omnicom commercials including Mr. T shooting Snickers at a speed walker.

Besides, there is a simpler solution that Madison Avenue has failed to execute for over 60 years: Create advertising agencies where the majority of the workers are not culturally clueless White men.

Adpeople with hiring authority, however, probably don’t want to do that.

9199: Why Only Ask Blacks To Lead The Protest?


AdFreak created a readers’ poll asking if Rihanna should dump NIVEA in light of the Re-Civilize Yourself ad that drew accusations of racism. Seems like a stupid question to pose, although it was apparently inspired by online protests calling for the recording artist to tear up her endorsement contract. Hey, if Beyoncé is still collecting cash from L’Oréal, why should Rihanna be expected to relinquish her loot? More importantly, if there is indeed a stand to be made, why doesn’t anyone ask the White celebrity spokespeople to join the revolution too?

9198: Black Medical Research Shortchanged.


FROM USA TODAY…

Study: Whites fare better than Blacks seeking medical grants

By Dan Vergano, USA TODAY

Black researchers face only about two-thirds of the chance of white ones of receiving federal medical research dollars, even with equal training and research records, according to a new analysis of grant winners.

National Institutes of Health (NIH) officials responded that they view the finding as a serious problem and promised to take steps to make up for the shortfall.

“Not acceptable. This data is deeply troubling,” NIH chief Francis Collins said at a briefing. “The problem has been there all along. Now we know about it and have to do something.”

In the study released Thursday by the journal, Science, researchers led by Donna Ginther of the University of Kansas looked at 83,188 applications for new “principal investigator” — or heads of laboratories — grants from 40,069 researchers from 2000 to 2006.

These grants are the chief way for biomedical researchers to establish themselves. About 3,600 are awarded in a typical year.

In the study, the researchers compared success rates for whites relative to black, Asian and Hispanic grant applicants, who authored 21% of the applications. Adjusting for training and past scientific productivity, native Asian and Hispanic applicants had similar success rates as white grant applicants, about 29%. Yet, blacks only saw their grants funded about 17% of the time.

The “most troubling” aspect of the findings, says Kenneth Getz of the Tufts Center for the Study of Drug Development in Boston, is on efforts to recruit African Americans to join drug trials.

“There is a critical need to improve minority patient access to investigational treatments,” Getz says. Turning away black researchers from running studies, he adds, will, “ultimately play a major role in driving health disparities among minority patients.”

Blacks are far less likely than whites to become scientists, Collins says, and represent only 1.2% of the lab heads funded by the NIH.

“These data suggest we are failing even the ones who do make it,” Collins says.

The study was requested by the NIH in 2008 and headed by Grinnell College’s Raynard Kington, a former NIH acting director.

The analysis could not find any one area that explained the contrast. Black researchers were less likely to work at Top 30 universities or to resubmit applications after a rejection, Collins says, but the research also points to shortfalls in mentoring black applicants, the last step in the apprenticeship of most research students.

In a commentary with the study, Collins and the NIH’s Lawrence Taybak outline steps that the NIH will take to analyze whether racial bias was contaminating the panels that evaluate grant applications. “We have to contemplate that subtle bias may be happening,” Collins says. “We have a long way to go.”

9197: Authentic Mexican Stereotypes.


Guessing the typical Mexican drug lord would not find the food at this place to be very authentic.

9196: The End Of Re-Civilization.


Wanted to toss a few additional barbs at the NIVEA fiasco.

First, the expected cries of overreaction provide clear evidence that our industry remains completely caught up in cultural cluelessness.

Second, as previously mentioned, the ad was created by Draftfcb. You know, the agency boasting a strong track record for producing offensive messages. Despite having its parent company’s Chief Diversity Officer once observe, “Homogeneous creative teams limit the number of idea combinations. They can also come up with some embarrassing creative.” This shop features a Black Employee Network and a President-CEO who regularly brags about the company’s commitment to inclusiveness—even though IPG CEO Michael Roth confessed, “Our industry has to do a better job of diversity and inclusion.” Draftfcb routinely collects ADCOLOR® Awards and preaches about the power of cross-cultural con artistry. But at the end of the day, the place churns out more ignorant, insulting and insensitive bullshit than all of the Whitest White advertising agencies on Madison Avenue combined. Re-civilize yourself indeed.

9195: Bar Hunger? No, Barf Hunger.


Sorry, but this Snickers Bar Hunger cause marketing campaign is odd. The print ad headline reads, “For Millions Of Families, ‘What’s For Dinner?’ Has Become, ‘What Should We Give Up To Afford Dinner?’” Um, how about giving up impulse purchases like Snickers?

Thursday, August 18, 2011

9194: GOOD Says NIVEA Is Bad. Racist Too.


Go check out GOOD for the details. But how could NIVEA be racist? Why, the brand is celebrating 100 years of skincare with Rihanna.

Update: AdFreak reported that NIVEA is apologizing for the ad. And guess what? The message was created by Draftfcb. No surprise there.


9193: Moo & Oink Is Dead Meat…?


From The Chicago Sun-Times…

Moo & Oink scheduled to go to auction

By Sandra Guy

Moo & Oink, a 150-year-old icon of quality, affordable meat in the African-American community, is up for auction on Aug. 29, according to a legal notice.

The notice says the auction at the law office of Belongia, Shapiro & Franklin LLP, 20 S. Clark St., will include sales of Moo & Oink inventory and store fixtures and equipment.

Moo & Oink has three stores in Chicago and one in south suburban Hazel Crest, offers online ordering of its products, and supplies local restaurants and specialty grocers with meat, ribs, pork, chitterlings and other meat products.

No one at Moo & Oink or at the law firm, which represents the retailer’s creditors, would comment Wednesday. But Norman Light, an attorney listed as the company’s agent with the Illinois secretary of state, acknowledged that Moo & Oink was looking for a buyer.

Retail experts speculate that Moo & Oink fell victim to the African-American community’s increased efforts to eat heart-healthy foods, high commodity prices and increased competition as Wal-Mart, Save-A-Lot and other discount retailers move into “food desert” neighborhoods that had no mainstream grocers.