Thursday, June 22, 2006

Essay 721


MultiCultClassics rolls with Cars & Colored Folks…

Earlier this year, Sony was dissed for its graffiti-style PlayStation Portable campaign. Community and political leaders were offended by the tagger imagery. Taggers thought Sony was trying too hard. This Xplod Audio ad may inspire similar eye-rolling reactions from its intended target, especially with the copy: “It’s how you roll. … PS Turbo Cones keep every beat bumpin.’ And Sony’s new amps power up the sickest rhymes. It’s a total system for the tightest sound.” Word.

Meanwhile, the Cooper Zeon XST has been named “The Official Tire Of The Streets.” According to the copy, “Zeons handle. Zeons Grip. And they look tight doing it.” Yo, they’re the perfect complement to Sony Xplod Audio.

1 comment:

Anonymous said...

I picture those bad-ass TR-16's rollin’ down the street. (Four + a spare 'cuz you know they never roll without backup.) They are DEFINITELY all money, lookin’ all Warriors in their matching Yankee costumes.