Friday, April 22, 2022

15798: Adland Invests In Earth Day—And Exclusivity.

 

The Earth Day 2022 Theme is Invest In Our Planet.

 

The idea underscores the challenges of sustainability—and DE&I in Adland.

 

That is, the ruling majority on Madison Avenue has historically failed to fully invest in diversity, opting to contribute crumbs, contrived clichés and cunning cultural cluelessness.

 

What’s more, White advertising agencies are now embracing sustainability with greater enthusiasm than racial and ethnic diversity. Fairness, justice and equality are getting dumped into the proverbial recycling bin.

 

Exclusivity is being sustained.

 

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