Friday, April 01, 2022

15777: The Richards Group Expands Operations Abroad.

AgencySpy posted that The Richards Group quietly launched a satellite office in Russia.

 

In stark contrast to global holding companies withdrawing from the country, The Richards Group leveraged its independent status to buck the trend.

 

While the White advertising agency’s U.S. headquarters rebrands itself as TRG, the new shop will let the initials stand for The Russian Group.

 

The Moscow-based agency will be led by Stan Richards.

 

“Well, I guess my former cronies figured this is the closest thing to banishing me to Siberia,” said Richards. “But I see an opportunity here to create a Peaceable Kingdom—despite the current lack of peace.”

 

Richards revealed that the Black Russian has become his favorite drink—however, he declined to elaborate and would only say, “Don’t even go there…”

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