Tuesday, October 11, 2022

15990: National Coming Out Day Exposes Everyday Bias In Adland.

 

Advertising Age published a prideful perspective that opened as follows:

 

National Coming Out Day—How To Support LGBTQ+ Employees At Your Company

 

Too much talent is still locked in the closet

 

National Coming Out Day is Oct. 11, providing another opportunity for companies to publicly support the LGBTQ+ community—at least for a day. But like Pride in June, once the recognition period is over, all of the activity, energy and social posts go back in the corporate closet until next year. Even for companies, being out of the closet is easier when there’s safety in numbers.

 

Okay, but National Coming Out Day will receive far more attention from Adland and White advertising agencies than Native Americans, Latinxs and Blacks combined. Systemic racism is not coming out of the corporate closet any day—or anytime—soon.

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