Advertising Age published a report titled, “Why Agencies Are Adopting Sprint Models And How They Work”—spotlighting White advertising agencies taking a speed dating approach to creating campaigns.
Churn out an omnichannel conceptual platform in five days for five dollars? No problem.
Ad Age’s content was illustrated with the royalty-free stock photograph depicted above. Appropriately enough, the runners appear to be exclusively White men—even though the top sprinters in the world tend to be Black.
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