Essay 196

Here we go again.

Advertising Week created controversy with its lame and sexist breasts ad (see Essay Ninety-One).

Neil French created controversy with his alleged sexist remarks about female creative directors (See Essays 177, 179, 180, 183, 188, 189, etc.).

Now the Effies Awards has apparently joined The Boy’s Club.

An online banner ad for the 2006 Effies Awards features a reclining nude woman. The animated copy reads:

Edgy? Absolutely.
Eye Catching? Probably.
Memorable? Definitely.
Effective? Prove it!

The ad continues with directions for submitting work for the Effies Awards.

Damn, what the hell is going on here? Maybe French freelanced on the project.