Monday, November 25, 2013

11598: Copyranter Cut—Then Rants.

Business Insider reported Buzzfeed bounced Copyranter, and the excuse for the termination varies depending upon which side you care to believe. Blogger Mark Duffy claimed he was booted for criticizing a Unilever campaign. Buzzfeed Editor-in-Chief Ben Smith sorta confirmed it, adding that Duffy had a habit of posting material that Smith was not comfortable defending. Not sure what Smith was smoking when he hired Duffy, as the tone of posts have actually softened over time, likely in deference to Buzzfeed’s flaccid editorial standards. Suggestion for Smith: recruit Kiran Aditham from AgencySpy—then all you’ll have to do is bring on a proofreader too.

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