Friday, December 26, 2014

12340: Top 10 Mostly White Suits.

Campaign presented Top 10 advertising suits and managed to include an executive of color. Among the White men and White women is Black Bachelor Number 7:

7. Magnus Djaba

Robert Senior gave Djaba the keys to his kingdom this year with the promotion to UK chief executive of Saatchi & Saatchi Fallon Group – a job previously held by him. While Saatchis is once again deserving of its position as the most famous name in advertising with some pleasing new-business wins and decent work, all eyes are on what Djaba does to reinvigorate Fallon. A former managing director of the agency, he isn’t one to take no for an answer, so expect more changes there soon.

While Djaba’s inclusion is a sign of progress, it also underscores the fact that White women—despite protestations of gender imbalance—are still doing waaaaay better than minorities in regards to representation in the advertising industry.

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