Tuesday, May 20, 2014

11869: Kidding Around With Interns.

Advertising Age published a fluff piece on the super cool ways that agencies recruit interns. For example, Digitas asks candidates, “If you were a mobile app, which would you be and why?” Actually, only a mobile ass would want to work for Digitas, even for just the summer. More disturbing is the photo (see above) featuring interns from Leo Burnett. It’s a little difficult to say with certainty, but the group appears to lack diversity. Then again, Leo Burnett lacks diversity too. The Ad Age story essentially states that agencies reel in young workers from a static and familiar pool of sources, which is basically how veterans are selected as well. And it’s a safe bet that the static and familiar pool of sources is supplemented with nepotism and cronyism; i.e., the children of agency leaders and clients receive preferential hiring privileges. Meanwhile, HR wonks and Chief Diversity Officers half-heartedly scout minorities from inner-city high schools and preschools.

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