Wednesday, February 14, 2018

14015: Bling Mac & Big Hacks.

Adweek spotlighted the latest awfulness from Mickey D’s White advertising agency—We Are Unlimited—featuring the Bling Mac. No, it’s not a BHM advertisement, as the talent in the video is all White. The mess is actually a Valentine’s Day contest, which is part of an overall Big Mac promotion that includes a retro video game. Once again, We Are Unlimited has shat out work that appears painfully outdated and poorly executed. The “agency of the future” is stuck in the past.

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