Crain’s Chicago Business reported the National Black McDonald’s Operators Association—an organization that has been in existence for over 40 years—is declaring that the fast feeder must “address systemic barriers” that lead to inequities and inequalities for Black franchisees. Gee, it must feel like 365 Black complaints at Mickey D’s.
McDonald’s must do more for Black owners, group says
The chain “needs to address the systemic barriers to success that are currently facing existing Black franchisees,” according to the group’s leader.
An association of Black owners of McDonald’s Corp franchises says the company needs to do more to reduce the inequities they face, beyond the $250 million that the fast-food chain is providing for new minority store owners.
McDonald’s last week pledged to do more to recruit, train and invest in minority franchisees, including offering them loan assistance. In its statement Monday, the National Black McDonald’s Operators Association said it’s encouraged by the moves but added that minority restaurant owners still face structural difficulties.
“McDonald’s needs to address the systemic barriers to success that are currently facing existing Black franchisees,” said Larry Tripplett, chairman and chief executive officer of the association, which was founded more than four decades ago. “Without permanent change to address existing inequities, new generations of franchisees will be saddled with extraordinary debt, huge financial challenges, and unable to become meaningful contributors to the communities they serve.”
Black franchisees collectively earn lower profits than non-Black McDonald’s franchisees “due to systemic inequalities at McDonald’s Corp.” and this gap is “unacceptable,” the group said. It said it’s working with company leadership to address these issues.
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