Advertising Age published the monthly employment report for US advertising, public relations, and related services—and here’s the topline summary:
Employment in advertising, public relations and related services tumbled by 2,800 jobs in December, erasing most of the job gains made in the previous two months.
Advertising, PR and related services
U.S. employment in the Bureau of Labor Statistics (BLS) classification of advertising, PR and related services fell to 493,800 jobs in December based on seasonally adjusted figures, a loss of 2,800 jobs.
Agency employment has been under pressure, with significant cuts at Omnicom Group in the wake of its November acquisition of Interpublic Group of Cos.
It’s only a matter of time before these monthly reports—like so many White advertising agency jobs—will be executed by AI, impacting trade journal workers too.
In short, the future of US Adland looks bad. Happy New Year.
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