Friday, January 07, 2011
8329: Menthol Cigarettes & McRib® Sandwiches.
Jim Edwards at BNET presented “Why Big Tobacco Targeted Blacks With Ads For Menthol Cigarettes.” Edwards ended the piece by declaring, “If your product has negative health effects and you’re advertising it to minorities, there’s really no difference between Big Tobacco and you.” MultiCultClassics has stated this sentiment in the past, and even noted the covert tactics of other corporate categories. Hell, McRib® sandwiches are just as bad for one’s health as menthol cigarettes.
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