Tuesday, January 28, 2025

16934: Weight-Loss Drugs, Job-Loss Drags.

 

Adweek reported R/GA won Eli Lilly social agency of record status, including work for the pharmaceutical giant’s GLP-1 weight-loss drug Zepbound.

 

Ironically, IPG is still seeking to lose weight by pruning R/GA from its soon-to-be swallowed network.

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