Tuesday, December 19, 2006

Essay 1452


AdAge.com lists the 10 Biggest Stories of the Year. Ranking just below the top story involving the Wal-Mart fiasco:

2. Lack of diversity in the ad industry

In 2004, more than 25 years after New York first looked into the lack of diversity in the advertising industry, the city’s Commission on Human Rights decided to follow up with a fact-finding mission. In 2005, fact-finding turned into an investigation and in 2006 that investigation led to subpoenas and threats of embarrassing public-hearings. All of the agencies involved eventually signed agreements pledging to ramp up minority recruiting.

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