Thursday, May 29, 2008
5522: Six Flags Of Our Fathers.
OK, MultiCultClassics was way late to call out the Six Flags Asian character. Hadji Williams commented on the guy back in April. Many others have already offered perspectives too. But Angry Asian Man posted a truly revealing story from an actor claiming to have auditioned for the commercial role. The person wrote:
Recently there has been a Six Flags commercial where they show an Asian man randomly speaking in a stereotypical Engrish accent. I, in fact, did go to the audition for that a few months ago. The casting call said nothing about speaking in a fobby accent. When I got there, the casting guy said stuff like, “Think about those Charlie Chan movies…talk like your grandfather.” My grandfather was born in the United States! I was so disgusted that I left midway.
Let’s hope Six Flags’ advertising agency, Ogilvy & Mather, doesn’t plan to do spots targeting Blacks and Latinos. Otherwise, there will be casting agents referencing Amos ‘N Andy and The Cisco Kid. You don’t need Charlie Chan to figure out the crimes of cultural cluelessness coming from Madison Avenue.